See How SmartSync Connects Dental PMS Systems With CRM Platforms

    SmartSync automatically synchronizes patient activity, appointments, treatments, and payments between dental practice management systems and CRM platforms used by agencies and practices.

    The setup process is guided and designed to minimize disruption while ensuring accurate data synchronization.

    Dentrix and Open Dental to GoHighLevel patient data sync workflow

    What SmartSync Enables

    Real-Time PMS to CRM Synchronization
    Revenue and Treatment Tracking
    CRM Automation Triggers
    Agency ROI Reporting
    Overview

    Built to Bridge Clinic Operations and Marketing Systems

    Dental practices manage operational activity inside PMS platforms while agencies and teams manage communication and reporting inside CRM systems.

    SmartSync acts as the connection layer between these systems.

    When activity occurs inside the PMS, SmartSync automatically updates the CRM so marketing and reporting workflows remain accurate.

    Updates typically synchronize within minutes.

    Step by Step Process

    How SmartSync Works

    1

    Connect Your Dental PMS

    During onboarding, SmartSync makes a secure connection to your dental practice management system.

    Supported systems include:

    Dentrix
    Dentrix Ascend
    Open Dental
    Eaglesoft
    Curve Dental
    Denticon
    eClinicalWorks
    Dolphin
    OrthoTrac
    PracticeWorks

    Our onboarding specialists assist throughout the process.

    No interference with the day-to-day working of the clinics.

    2

    Connect Your CRM Platform

    Then, SmartSync works within your CRM environment.

    Supported CRMs include:

    GoHighLevel
    HubSpot
    Salesforce

    This enables clinic operational data to feed directly into marketing and reporting.

    3

    Automated CRM Configuration

    SmartSync prepares your CRM for syncing automatically.

    During installation:

    Required custom fields are created
    Opportunity modules are configured
    Patient and payment mapping is validated

    These Fields are Updating Continuously like:

    Lifetime Patient Payment
    First Payment Date
    Revenue After Agency Onboarding
    Appointment Activity
    Treatment Status

    So, that's also the end of having to do any manual set up for accurate reporting.

    4

    Real-Time Data Synchronization Begins

    Immediately after installation, SmartSync starts gathering key clinic activities.

    Once in a while, changes appear a few minutes later (within the CRM system)

    Automatically synchronized data includes:

    Patient Activity

    New Patient Created
    First Visit Date
    Last Visit Date

    Appointment Updates

    Appointment Booked
    Appointment Modified
    Missed Appointment
    Patient Showed

    Treatment Intelligence

    Treatment Proposed
    Pending Procedures
    Treatment Completed

    Financial Data

    Payments Received
    Outstanding Payments
    Expected Future Payments

    CRM workflows can automatically trigger using these updates.

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    Automation Flow

    Power CRM Workflows Using Real Clinic Events

    SmartSync does not replace your CRM automation.

    Instead, it strengthens it.

    When PMS activity syncs into CRM systems, existing workflows automatically activate.

    Examples include:

    1

    Missed appointment recovery campaigns

    2

    Treatment follow-up automation

    3

    Patient reactivation workflows

    4

    Payment reminders.

    Automation becomes aligned with real patient behavior.

    Data Architecture Trust

    Designed to Keep Your Systems in Control

    SmartSync operates as a synchronization layer between systems.

    SmartSync does not save any patient information in the long term.

    Operational updates synchronize directly between PMS and CRM, however.

    This architecture enables clinics and agencies to keep their systems under their own control and still take advantage of seamless integration.

    Performance & Reliability

    Dependable Continuous Sync

    SmartSync continuously watches synchronization activity.

    Expected update times:

    Data reflected within minutes

    Automated syncing throughout the day

    This way the reports from CRM are always up to date with the activities of the clinic.

    Reliable sync reduces manual reporting errors.

    Onboarding Support

    Guided Setup From Start to Finish

    SmartSync onboarding specialists assist agencies and clinics during implementation.

    Support includes:

    PMS connection assistance

    CRM configuration

    Custom field mapping

    Opportunity setup

    Data verification

    Most customers begin seeing synchronized activity shortly after onboarding.

    Who Uses SmartSync

    Designed for Agencies and Growing Dental Organizations

    SmartSync is used by:

    Dental marketing agencies

    Multi-location dental groups

    Practice consultants

    Growth-focused clinics

    Currently supporting synchronization across 80+ dental clinics

    Why SmartSync Works Differently

    More Than an Integration Tool

    SmartSync transforms operational PMS data into actionable intelligence.

    It becomes the operational bridge between marketing and production.

    Customers use SmartSync to:

    1

    Track marketing attribution

    2

    Monitor treatment pipelines

    3

    Analyze clinic growth

    4

    Automize CRM workflows

    Frequently Asked Questions

    Ready to Connect Your PMS and CRM?

    See how SmartSync can automate reporting and unlock real-time revenue insights across your clinics.